Alchemy by Fusion

At Fusion, with a legacy in providing high-quality paints for over 35 years, we´re on a journey of creative transformation. We´ve taken on the role of paint alchemists and blended together our leading lines; Fusion Mineral Paint and Milk Paint with the key ingredients of Acrylic, Limestone and Chalk.

The first 3 letters in Alchemy are no coincidence as they are our main ingredients that make Alchemy so unique- Acrylic, Limestone and Chalk, ALChemy by Fusion!

Introducing our new formula - a blend of acrylic, limestone, and chalk, Alchemy by Fusion brings you the sought after chalk-like qualities combined with Fusion and Milk Paint´s durability. Whether you are picking up the brush for the first time, or are an advanced furniture painter, Alchemy is your creative partner. Every pint of Alchemy holds the promise of turning your furniture into a story, a masterpiece, an heirloom of time. Unleash your inner alchemist. Unleash your creativity.

Finish It Your Way

Compared to other chalk-style paints, this unique formulation means stronger durability, deeper color, and a smooth, forgiving application that requires no topcoat for most pieces.

If you’re painting a high-traffic surface or wanting to increase the sheen, a topcoat is always recommended.

Want to enhance the look? Add a tinted wax for depth, or a glaze for dimension — the choice is yours.

Whether you leave it raw and flat or enhance it with a finish, Alchemy adapts to your vision, making every piece uniquely yours.

Why Choose Alchemy by Fusion?

👉 Unparalleled creative freedom for both beginners and advanced painters

👉 Easy and forgiving application

👉 A flat, chalk-style finish that’s both timeless and elegant

👉 Flexibility to seal and protect your way

👉 Backed by 35 years of paint innovation and craftsmanship

👉 Premium pigments